Mastering Salesforce Marketing Cloud to Drive Engaging and Personalized Customer Experiences
Sub Category
- IT Certifications
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Objectives
- Introduction to Salesforce Marketing Cloud (SFMC): Overview of Salesforce Marketing Cloud: Understand the architecture and core
- Data Management and Segmentation: Data Management in SFMC: Learn how to manage and import data within Marketing
- Email Studio: Creating Email Campaigns: Gain a comprehensive understanding of how to create, design, and send marketing emails using Email Studio.
- Journey Builder: Designing customer journeys using Journey Builder, focusing on personalization and automation.
Pre Requisites
- Salesforce Platform Experience: While not strictly required
- Marketing Knowledge: A foundational knowledge of digital marketing concepts
- Familiarity with CRM Systems: Experience with customer relationship management (CRM)
FAQ
- Q. How long do I have access to the course materials?
- A. You can view and review the lecture materials indefinitely, like an on-demand channel.
- Q. Can I take my courses with me wherever I go?
- A. Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
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