Learn Brand Strategies to Drive Value: Key Concepts and Practical Techniques for Building Strong, Impactful Brands.
Sub Category
- Business Strategy
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Objectives
- Understand core principles of brand strategy and their role in driving brand value.
- Learn to conceptualize and articulate unique brand value propositions.
- Analyze real-world case studies to understand strategic brand decisions.
- Explore theories of brand differentiation and competitive positioning.
- Understand key drivers of brand equity and how to manage them.
- Examine the impact of digital transformation and globalization on branding.
- Develop critical and strategic thinking skills in the context of brand strategy.
Pre Requisites
- No Prerequisites.
FAQ
- Q. How long do I have access to the course materials?
- A. You can view and review the lecture materials indefinitely, like an on-demand channel.
- Q. Can I take my courses with me wherever I go?
- A. Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
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