Boost Profit by learning diff Pricing Strategies & Advanced Pricing Models in Excel. Complete Pricing Analytics in Excel
Sub Category
- Marketing Analytics & Automation
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Objectives
- Learn how to get revenue/profit optimized price point in case of Bundling, Quantity discount, Two-Part Tariff, Price Skimming and Revenue Management)
- Learn how to fit the two most frequently used demand curves (linear and power) to a particular marketing situation
- Learn why cable companies bundle landlines, cell phone service, TV service, and Internet service (Bundling)
- Learn why companies give Quantity discount and how they decide the discounted quantity (Quantity discounts)
- Learn why your golf club charges membership fee along with per round fee (Two-Part Tariff)
- Learn why do prices of high tech products usually drop over time (Price Skimming)
- Learn why airlines overbook their aitplane (Revenue Management)
- Solid understanding of basic Marketing and pricing concepts
- Become proficient in using powerful tools such as excel solver, excel goal seek & trendlines to solve price optimization problems for maximum revenue/profit
Pre Requisites
- You will need a PC with any version of Excel installed in it
- Basic understanding of Excel operations like opening, closing and saving a file
FAQ
- Q. How long do I have access to the course materials?
- A. You can view and review the lecture materials indefinitely, like an on-demand channel.
- Q. Can I take my courses with me wherever I go?
- A. Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
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