Complete guide applicable to Managing Distribution Channels in sales with flows, types, methods and components
Sub Category
- Other Marketing
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Objectives
- You will learn the key factors in Managing Distribution Channels. Distribution Channel its introduction, Role of channels of distribution, and Marketing flows
- You will also get to know about the Key Issues in Determining Channel Requirement and Channel Choice.
- Learn Choice. Channel Option – In Consumer good market and Channel Option – In business good market
- Learn Channel Decision, Market Coverage and Channels of Distribution.
- You will be able to learn about the Middlemen and Intermediaries with Marketing Middlemen, Middlemen in Distribution and Evaluation of Marketing Intermediaries
- You will also get to know in details about the Wholesaler and their services and Retailers and their roles as well.
- Learn about Channel Conflict. With this we are going to know about Introduction to Channel Conflict
- Types of Channel Conflict and Causes of Channel Conflict. We will also discuss about Managing Channel Conflict as well
- Learn about Distribution Channel in Direct Marketing Method. Under this we are going to discuss about the Direct Marketing Methods
- Learn Integrated Direct Marketing. Advantages Of Direct Marketing and Disadvantages of Direct Marketing
- You will get to know about Physical Distribution its introduction, Types of Distribution Function
- Learn 11 Components of Physical Distribution and Total System Approach to Physical Distribution.
- Importance of Physical Distribution, Physical Distribution Element, Tightening the Chain up to Customer and Decision Areas in Physical Distribution
- Learn about Order Processing, Inventory Control, Standard in Inventory Control and Just in Time Inventory Control.
- You will get to know about Warehousing System or Storage, Packaging and Material Handling System, Transportation System and Speedy Distribution of Goods.
- You will also get to know about the Distribution Management. Under this we will discuss about its Introduction
- Learn Number of Distribution Channel and Different Distribution Channel
- Learn Overview about participants in distribution channels, Logistics and Marketing Management, Functions of a Distribution Channel and Benefits
- We will also learn and discuss about the Channel Power and its Introduction to Channel Power and Types of Channel Power
- Learn Reward Power, Coercive Power, Legitimate Power, Referent Power and Expert Power.
Pre Requisites
- You should have an interest in Managing Distribution Channels.
- An interest in Distribution Channels and its intermediaries. Channel Choice and Channel options for both the customer goods and business goods.
- Have an interest in understanding the Direct Marketing Method and Integrated Direct Marketing. Channel Conflicts and its management.
FAQ
- Q. How long do I have access to the course materials?
- A. You can view and review the lecture materials indefinitely, like an on-demand channel.
- Q. Can I take my courses with me wherever I go?
- A. Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
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