Complete Guide to SEO including On-Page, Off-Page, Technical, Link Building, Local & Google Search Console
Sub Category
- Search Engine Optimization
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Objectives
- Understand how search engines work including crawling, indexing and ranking
- Learn how to use Google Search Console to monitor search engine performance and identify errors
- Research keywords the most appropriate keywords for which to optimise your site
- The importance of link building and link building strategies
- Local SEO: Driving traffic to your local business
- Monitoring keyword performance
- Black Hat and What Hat SEO. Avoiding falling foul of Google's rules
- Technical SEO: Configuring your website to maximise search engine performance
- On-Page SEO: How to write optimise content
Pre Requisites
- No prior knowledge or experience of selling online is required before starting this course. You will, however, require basic computer and internet skills.
- A computer with an internet connection! You will also need a text editor (e.g. Microsoft word or Google Docs) and a spreadsheet (e.g. Microsoft excel or Google sheets).
FAQ
- Q. How long do I have access to the course materials?
- A. You can view and review the lecture materials indefinitely, like an on-demand channel.
- Q. Can I take my courses with me wherever I go?
- A. Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
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